We’re going back to the beginning with this one, given the number of new business owners we’ve come across recently, it’s a juicy discussion. In this episode, the team talk about all the things you need to do to set up your new business. They draw on their experiences and knowledge to share a [...]
So, you’ve got a business idea, decide to take the plunge and start your business and then you realise the trials and tribulations of being a solopreneur. Working alone, mastering your multiple hats, trying to manage your working hours, dealing with the often imbalance of work and life at the start, being mindful of [...]
Networking. Love it or loathe it, it’s an important part of growing a business. After all, People buy people right? So putting yourself out there to connect with people and raise the awareness of your brand and what you do is what is needed on a fairly constant basis. Defining every opportunity we get [...]
It can often feel like the dirty aspect of running a business.how much should you charge, is that too expensive, perhaps too cheap, what are my competitors doing? The fact is price is just one of a number of factors which might determine whether a customer goes with you or someone else. In this [...]
It’s that time of the year everyone! New years resolutions are trotted out by people setting themselves goals for the coming months. The question is, what is a good goal to set yourself in the marketing world and how do you go about doing it? What are the pitfalls of setting an unrealistic target [...]
One of the biggest mistakes people make with their marketing is to use a broad brush approach and assume everybody is interested in everything all of the time. In this episode the team break down some of the key factors you need to consider to make sure your marketing strategy is targeted at the [...]
Are you somebody who has thousands of LinkedIn connections but no idea how to actually make use of them to generate new customers for your business? Well if that’s the case don’t panic because we so happened to have a LinkedIn experts on hand in the form of Chris Roxburgh from My Marketing Guy and in this episode [...]
The massive increase in social media use this lockdown is clear evidence of importance in knowing the basics for using these platforms to promote your business. In this episode the team are joined by special guest Rosie Diver who helps explain some of the essentials needed to get started on your social media journey. If you’d [...]
Starting your business is a brave thing to do to begin with and its made even more so when you realise there is no one around to guide you through many of the pitfalls. This week the gang go through the essentials to consider when looking to market your brand new business. If you [...]
Many people seem to assume that because so many people spend so long on social media, by being present and posting from time-to-time they will quickly build an engaged audience. Unfortunately nothing could be further from the truth. It takes time and a great deal of effort and skill to build an audience that [...]
