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Ep46 – Do reviews matter to your business?

We are delighted to unveil the debut episode of our brand new host, Ishtar Ali of Ancora Interiors! It is said that getting customer feedback is crucial to maintaining and evolving your service quality so, why do so many avoid it, and do those who participate fully utilise the benefits and/or ignore key pitfalls? With prospective customers [...]

Ep44 – Lockdown Stories

It’s been a tough ol’ 12 months for businesses but we wanted to inspire people with some stories about businesses who have faced down the challenges and come up with great solutions to keep things going. In this episode the team are joined by Rob McDowell of RM Roofing who talks about how they have taken [...]

Ep43 – Secrets to Effective Email Marketing

How many of you want a mailing list for your business? How many have a ‘subscribe here’ option on their website which never gets used? Would you like to correct both of these problems? In this episode the team are joined by email marketing expert Ian Brodie to discuss the secrets of how to effectively [...]

Ep42 – Has COVID-19 changed our social media behaviour?

Our use of social media has changed dramatically during the pandemic lockdown as people seek company and connection with friends and family, entertainment during the countless hours at home and information when looking to find or buy something online. In fact industry statistic show a huge increase in the time we spend on social [...]

Ep40 – Solving the Headaches of Marketing from Home

Nobody wanted to start 2021 with another lengthy lockdown, but unfortunately the challenge of trying to run and market a business from home is one which many are facing. In this episode the Go-Fish look at what problems are faced by businesses in promoting their business with these restrictions, solutions to these issues and [...]

Ep39 – New Year, New Plan, New Goals?

It’s that time of the year everyone! New years resolutions are trotted out by people setting themselves goals for the coming months. The question is, what is a good goal to set yourself in the marketing world and how do you go about doing it? What are the pitfalls of setting an unrealistic target [...]

Ep37 – What is the trick to SEO?

Do your eyes glaze over when people mention SEO, or do you get overly excited but not quite sure why? Well in this episode the team are joined by SEO expert Jake Powell of Bespoke Search Marketing to discuss the enigma of SEO and providing tips to help maximise your businesses ranking. Here are some of the recommended [...]

Ep36 – Learning the Art of Video

With more and more content being available on our screens, we as customers have become more and more discerning about what we watch and why. A fantastic way to get your message across is by video, making it even easier for prospective customers to learn about the benefits of your services or products. In [...]

Ep34 – Knowing Your No’s!

We all have a hesitancy towards being rejected or knowing why, and yet it is often as important to understand why people might not use our services or buy our goods as it is to determine why they might. In this episode sales guru, Elaine Atherton, goes through some of the key questions to [...]

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