This week the gang are joined by Sarah White of Sarah White Photography to discuss the importance of imagery and more specifically, brand imagery. What does the images you use for your business say about your business, your brand and your service? Does it attract the right customers, get across the right message and if not, how on [...]
How many of you want a mailing list for your business? How many have a ‘subscribe here’ option on their website which never gets used? Would you like to correct both of these problems? In this episode the team are joined by email marketing expert Ian Brodie to discuss the secrets of how to effectively [...]
Our use of social media has changed dramatically during the pandemic lockdown as people seek company and connection with friends and family, entertainment during the countless hours at home and information when looking to find or buy something online. In fact industry statistic show a huge increase in the time we spend on social [...]
If you do not know what Zoom is then where have you been hiding since March 2020?! Prior to the world pandemic it is safe to say most people had never heard of this online video conferencing tool, but since then probably the vast majority of businesses will have used it in some capacity. [...]
Nobody wanted to start 2021 with another lengthy lockdown, but unfortunately the challenge of trying to run and market a business from home is one which many are facing. In this episode the Go-Fish look at what problems are faced by businesses in promoting their business with these restrictions, solutions to these issues and [...]
It’s that time of the year everyone! New years resolutions are trotted out by people setting themselves goals for the coming months. The question is, what is a good goal to set yourself in the marketing world and how do you go about doing it? What are the pitfalls of setting an unrealistic target [...]
In the digital age it is often too easy to forget the printed marketing strategies which have been around for a long time, with their successes equally surviving that period. In this episode the team are joined by print and marketing expert Mark Latham of Utopia Design & Marketing to discuss what we mean by print (and by [...]
Do your eyes glaze over when people mention SEO, or do you get overly excited but not quite sure why? Well in this episode the team are joined by SEO expert Jake Powell of Bespoke Search Marketing to discuss the enigma of SEO and providing tips to help maximise your businesses ranking. Here are some of the recommended [...]
With more and more content being available on our screens, we as customers have become more and more discerning about what we watch and why. A fantastic way to get your message across is by video, making it even easier for prospective customers to learn about the benefits of your services or products. In [...]
IT’S CHRISTMAS! (Nobby Holder style shouting of course). Well sort of anyway. For any business where this is your busiest time, the festive furore has certainly begun and so the team have done a special episode to touch on what you can do to make the most of this period, pandemic or no pandemic! [...]
