We all have a hesitancy towards being rejected or knowing why, and yet it is often as important to understand why people might not use our services or buy our goods as it is to determine why they might. In this episode sales guru, Elaine Atherton, goes through some of the key questions to [...]
In this episode the team are joined by sales expert Leon McCowan of The Sales Dojo to discuss sales techniques And apparently to reopen the war wound of is sales part of marketing or marketing part of sales! If you would like to know more about Leon and how he can help you can contact on social media [...]
With technology continuing to become more readily available to people, both audio and video and the ability to access and use them to promote your business are becoming more commonplace. This week the gang look at some of the more well-known options which are available and discuss the pros and cons of using them [...]
Presentations are a great opportunity to sell your business, whether this is at a seminar, network event or sales pitch to a prospective client. However there are certain ingredients which are essential to ensure you make the right impression. In this episode the team discuss what key factors you need to consider when preparing [...]
This week we have Martin Haley of Eazi Apps who is an expert on mobile apps. The recent COVID-19 pandemic has forced businesses to move online to offer their services. With extra challenges such as social distancing in the leisure and hospitality sector, the existing benefits of a bespoke mobile app have become all the more apparent. If [...]
With social media being so readily available, many have never been taught or perhaps ever thought about the best way to use the platform to generate brand awareness or new customers. In this episode the team look at what constitutes quality content and why quality is better than quantity. As always, they provide expert [...]
We have all used Google to look for things, but how many understand the process of getting your business to show at the top? No, we’re not talking about search engine optimisation, but rather pay-per-click and the benefits of advertising through the likes of Google to get to the top of any search results. [...]
When we mention the word funnel we don’t mean the kitchen appliance but rather the process used to convert leads into actual customers. In this episode the team look at this concept in more detail and discuss some of the elements that make up these processes. If you would like to get in touch [...]
You might of heard of Pinterest but do you know what it actually is and how to use it? If you thought Pinterest was a social media platform or didn’t realise it competes with Google as one of the most powerful search engines in the world, then you definitely want to listen to this [...]
The world might largely feel online these days but it isn’t the only way to tap into your perfect client. Sometimes the more tried, tested and traditional methods are the best! In this episode the team are joined by direct marketing expert Graham Dodd of The Letterbox Consultancy to discuss direct marketing strategies such as targeted postal marketing. [...]
